JPD Koi Food
Japan Pet Design — Tradition meets Science
Target audience: Koi keepers, pond specialists, landscaping businesses, and export partners.
JPD — Since 1819
For over 200 years, JPD has been dedicated to the breeding and health of Nishikigoi. What began in 1819 as ornamental fish breeding – so exceptional in quality that it supplied the Japanese Shogun – has developed into a world-leading expert in fish medicine and high-end koi food.
In 1964, JPD developed „Swimmy“, the world's first floating koi food, setting a global standard that remains in place to this day.
The JPD Health Concept:
»Only a fish that is healthy on the inside can develop its full natural beauty, vitality and splendour of colour.«
Why JPD?
Pharmaceutical safety
As the market leader in fish medicine in Japan (with a market share of around 90%), JPD manufactures its feed in accordance with strict GMP guidelines — the same standard that applies to medicines.
Scientifically proven
Recipes are developed in cooperation with the National Fisheries University and Mie University – based on nutritional studies, not on marketing.
Crystal clear water
Extremely dimensionally stable pellets do not disintegrate in water. This massively relieves the filter system — cleaning intervals can halve in practice.
Maximum usability
The highest quality protein sources and probiotics ensure that nutrients reach the fish and minimise the ammonia load on the water.
The food of the world champions
Leading breeders worldwide rely on JPD. Numerous Grand Champions at international Koi shows have been raised with JPD.
The JPD range — the right food for every situation
Five specialised series, matched to the season, water temperature and target.
Series
Character
Deployment
Motto
Immune-boosting specialty feed
10–15°C, stress phases, after treatments
The internal protective vest
All-season and winter feed
All year round, especially in the cold
Always goes – in any weather
Which JPD food is right for my Koi?
With our feed calculator, you can quickly find the right range and quantity – tailored to pond size, water temperature, and season.
Fujiyama — The Daily Bread
The economical premium staple food for regular operation. Fujiyama offers healthy, balanced standard growth thanks to natural ingredients like fish meal and tofu — extremely stable in shape, water-friendly, suitable for year-round use with stable water temperatures.
Fujiyama is everyday solid.
Yamato – The grub for the photoshoot
High-quality colour food for the targeted optimisation of pigmentation. Natural astaxanthin intensifies the red of Koi, while heat-resistant vitamin C keeps the white skin areas (Shiroji) brightly clear. High digestibility ensures that the colour-active ingredients work directly in the fish - without clouding the water.
Use in stably warm temperatures, when metabolism is running at full speed.
Yamato is making paint.
Shori — The Growth Feed
Super-premium growth feed for maximum results. With a protein content of 45%, Shori ensures rapid weight gain — whilst the formula also protects the liver and supports bone development. Probiotics such as Toyoserin stabilise the gut flora and significantly reduce nitrogen excretion.
Use only in midsummer with stable warm water from approx. 18°C.
Shori is making big gains without organ strain.
Fujizakura — The Protective Vest
Immune-stimulating special feed for health and regeneration. Ingredients like β-glucan and yeast activate the immune system and promote the formation of a protective mucus layer. Ideal after medical treatments, for new stock or during significant weather changes.
Particularly important in the critical temperature window between 10°C and 15°C – when koi are most susceptible to outbreaks of disease.
Fujizakura is the internal protective vest.
Shogun — The versatile all-weather option
Highly digestible all-year-round and winter food based on super wheat germ - optimally usable even with a slowed metabolism. Grape seed oil protects the skin from oxidation and maintains shine, lactoferrin strengthens the immune defence in the cold.
Can be used all year round — especially in very low or fluctuating temperatures.
Shogun always works – like a jacket for all weather.
The Champions' Trust
JPD is not food for quick, cheap effects – it is a long-term investment in the lifespan and beauty of your Koi. Leading Japanese breeders worldwide rely on JPD to condition their Koi for international shows.
Numerous Grand Champions at the most significant international Koi shows have been raised with JPD. This is not marketing – this is the practice of the best.
JPD in specialist retail
JPD Koi food is available through Aqualogistik. For specialist dealers, we offer personal advice, reliable availability, and a direct point of contact.
For specialist dealers:
For private individuals:
Our products
JPD Fujiyama
Fujiyama is a high-quality base food for koi with valuable nutrients that boosts vitality, stimulates appetite, and strengthens the immune system.
JPD Fujizakura
Fujizakura is an immune-boosting Koi food with special ingredients to support the immune system, reduce stress, and promote fish health.
JPD Shogun
Shogun is a versatile koi food with easily digestible ingredients and Vitamin C, enabling optimal nutrition across different water temperatures.
JPD Victory
Shori is a growth-promoting Koi food with a balanced nutrient composition, probiotic components, and stabilised Vitamin C for healthy and strong Koi.
JPD Yamato
Yamato is a probiotic koi food with astaxanthin for colour enhancement, stabilised Vitamin C for immune support, and high-quality ingredients for vibrant and healthy koi.
Advice & Contact
Advice & Contact
Questions about feeding, product selection or availability?
We are here for you.
Mon – Thu 8:00 – 17:00
8:00 AM – 2:00 PM
Questions about feeding, product selection or availability?
We are here for you.
Mon – Thu 8:00 AM – 5:00 PM · Fri 8:00 AM – 2:00 PM
